Vancouver-based Content Marketer and SEO Consultant.


Intro

Hi, I'm Polina! I’m a digital marketer with a passion for fueling growth through strategic content backed by data-driven insights about your audience.

My approach

Great content is at the core of any successful marketing strategy. But you need content that sets your business apart from its competition.

I write research-driven, data-backed blogs, articles, and other SEO-friendly content to inform, inspire, and convert your audience.

Creating great content is only the first step.

I dedicate significant attention to strategic distribution, employing multi-channel campaigns and crafting SEO-optimized content that matches your buyer’s intent.


Services

  • Need compelling content? Whether it’s a blog, white paper, or website copy, I will work with your team to turn ideas into research-driven content that delivers value and drives conversions.

  • Elevate search visibility and improve rankings. I'll guide you through the complexities of SEO, helping you create content that stands the test of time.

  • Not sure where to meet your ideal customers? I can help you develop a comprehensive digital strategy that identifies the most effective channels, tactics, and approaches to maximize your impact.

  • Don’t have an in-house creative team? No problem. I offer photography, graphic design and video production expertise to elevate your next campaign.


My CV

For the past six years, I’ve held a variety of digital marketing roles, where I’ve been responsible for delivering growth through organic content and targeted digital campaigns.

My experiences as an in-house generalist, senior strategist at an agency, and independent freelancer running my own business have made me a highly adaptable marketer who craves a new challenge every day.

Awesome brands I worked with:

  • eSentire

  • ScreenMiner

  • Creative BC

  • Destination BC

  • Inter-Agency Council on Child Abuse and Neglect (ICAN)

  • Sinking Ship Entertainment

  • Linmac LLP

  • McQuarrie Hunter

  • Boughton Law

Because measurable results matter


Over the past few years, I have

  • Written blogs that drove a 126% increase in organic search visitors

  • Gained 100+ SERP positions in 3 months with a targeted SEO blog campaign

  • Doubled the number of followers while sustaining an engagement rate of over 5% on LinkedIn

  • Managed 8 website redesign projects

  • Revamped 100+ emails in a lifecycle nurture program, achieving an average CTR of 6%

  • Managed paid media campaigns that surpassed industry benchmarks by over 200%

  • Consumed 3094 cups of coffee

  • Listened to 574 hours of marketing audiobooks and podcasts